![]() การประชุมวิชาการระดับชาติ ครั้งที่ 16
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Title | Development of a Coconut Water Distribution Application for Farmers in Ban Phaeo District, Samut Sakhon Province |
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Other Titles: | การพัฒนาแอปพลิเคชันจำหน่ายผลิตภัณฑ์มะพร้าวน้ำหอม สำหรับเกษตรกร อำเภอบ้านแพ้ว จังหวัดสมุทรสาคร |
Authors EN |
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Authors TH |
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Keywords | Application, Production, Aromatic Coconut |
Issue Date | 13-Aug-2024 |
Publisher | The 16th NPRU National Academic Conference Nakhon Pathom Rajabhat University |
Abstract | This research aims to: 1) Development of a Coconut Water Distribution Application for Farmers in Ban Phaeo District, Samut Sakhon Province. 2) Evaluation of Application Satisfaction for Selling Coconut Water Products for Farmers in Ban Phaeo District, Samut Sakhon Province. The research sample consists of 30 customers who purchased coconut products in Ban Phaeo District, Samut Songkhram Province, selected randomly. The research tool used is a researcher-created questionnaire, comprising two main sections: Section 1 gathers evaluator information, and Section 2 assesses satisfaction in using the mobile application for distributing sweet coconut products for farmers.
Study findings reveal that: 1) Farmers in Ban Phaeo District, Samut Sakhon Province, utilize the application to expand their distribution channels for sweet coconut products, resulting in increased sales. 2) The study finds that overall satisfaction with the mobile application for distributing sweet coconut products for farmers is at the highest level (average score = 4.60).
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ISBN | 978-974-7063-46-2 |
URI | https://rdi.npru.ac.th/conference16 |