This study aims to investigate and attempt to understand the roles and significance of Social Credit System (SCS). The study puts emphasis on identifying benefits, issues and key success factors associated with the systems.  The study adopted a qualitative case study approach involving one case study, Nong Sarai’s Social Banking. Data were collected through interviews and documentary analysis. In total, 20 interviews were conducted. The findings show that, on the benefits’ side, SCS helps people to get an access to capital investment, reduce income gap, support good deeds while building good society with order. Th findings also show that issues associated with the implementation of SCS include; it is a new concept and may not be well accepted, social and culture difference, less advanced information technology, privacy concerns, security, and unsupportive laws and regulations. The study further indicates that if the system were to be successfully implemented in Thailand, attentions need to be placed on factors such as improving information technology and education, while adjusting law and regulation. More importantly, government needs to play a crucial role in devising policy, strategy and operation. It is also imperative to build a collaborative culture where people work closely together to solve problems.